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GDPR is ready for GDPR

Data privacy is a matter of strategic importance for our company. That is why we offer only non personally identifiable information. The data is stored and processed on our DMP, where it is always subjected to anonymization process.’s products and services comply with GDPR Privacy policy.

Data anonymization process

We collect raw data

The data is subjected to anonymization process

We store and provide anonymized data

What our data is used for?

1st, 2nd and 3rd party data we provide is mostly used by online marketers to find the right audience with specific attributes and send them right marketing message.
Reaching out to the accurate target group in online marketing is crucial for the effectiveness of the specific campaign. None of PII information is needed for highly effective marketing activities, so providing anonymous data about internet users is what advertisers truly need.

What has done about GDPR?

For our company digital security of internet users and personal data protection are areas of strategic importance. That is why since a long time we have got implemented strict interior procedures aimed to protect users privacy.

We have taken a number of steps to be perfectly prepared for GDPR regulations:

  • Deeply analysis of interior processes affected by GDPR
  • Implementation of necessary changes in interior processes and procedures
  • Legal analysis of current business model
  • The legal analysis carried out by EY Law
  • Operational analysis
  • Implementation of interior procedures aimed to protect users personal data is GDPR safe

EY Law has carried out the legal analysis
of our products and services.

Data privacy

is highly important for our company:

  • we anonymize processed data

  • we are a partner of IAB Europe Transparency & Consent Framework

  • we collect and process device data

    we do not link any data to personal data which identifies a natural person

  • we comply IAB standards

  • we support Opt-Out mechanism

  • we respect Do-Not-Track headers send by web browsers

  • legal analysis confirmed our compliance with GDPR

Need more details about our data privacy?

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